Manifesting Meaningful Innovation Through Data-Driven Results

January 26 - 28, 2020 | The Ritz-Carlton, Amelia Island, FL

Coleen Collins

Senior Vice President & Chief Human Resource Officer WireCo World Group

Coleen Collins’ career includes C-level responsibility for “all things people” in manufacturing companies spanning the consumer, industrial and technology sectors.  Working in business environments as varied as the Fortune 300, mid-market, and ultimately her own company, she developed a reputation for agile thinking, a results-driven operational style, and the personal versatility to succeed anywhere. 

Coleen’s recent results include the development of a dynamic global preferred employer program positioned to define a culture and employment brand in an unbranded industrial manufacturing business.  Key to being a ‘preferred employer’ is a flexible talent strategy meeting needs at all levels, new variable incentive designs aligned with executive, sales and plant floor metrics, and communication tools that engage associates in every language. 

Coleen holds a Masters in Industrial & Labor Relations from Cornell University and a Bachelor of Arts from Villanova University.  She and her husband Marty reside in Kansas City, but call The Big Apple “home”.  Their six children can be found working and going to school all over the U.S.

Sunday, January 26, 2020

Sunday, January 26th, 2020

3:45 PM Why Employee Engagement Matters When Positioning Your Brand in the Marketplace

Employee engagement consists of concrete behaviour, not an abstract feeling. In a recent study performed by Gallup, highly engaged teams show a 21% greater profitably. In our current climate, engaged and satisfied employees are your strongest marketing tool. With the advent of social media and crowd sourcing platforms, leveraging your employees in the social stratosphere is your strongest line of defence. This presentation will examine successful executions of employee engagement programs, and opportunities to present your brand as a leader in all aspects of your business. 

Check out the incredible speaker line-up to see who will be joining Coleen.

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