Annabella Tamburro

AVP Executive & Leadership Development
TD Bank

Annabella Tamburro is an HR professional with over 20 years of experience in Leadership & Learning Development, Change Management, and Talent Management disciplines. Throughout her career in both consulting and corporate environments, she has worked with senior leaders to clarify and articulate their business issues; collaboratively developing talent solutions and strategies to deliver business results. Prior to joining TD Bank, she has held progressively senior roles with Tangerine Bank (formerly ING Direct) Oliver Wyman and Accenture. Annabella has an International MBA from the University of Ottawa and a Bachelor of International Business from Carleton University. She lives in Richmond Hill, Ontario with her husband and two children.

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Day Two: Monday, July 22, 2019

Monday, July 22nd, 2019

8:05 AM The CLO as a Learning Marketer

Now, more than ever, heads of learning are called upon to wear many hats. Cultivating a learning program is no longer enough. Learning professionals must also become analysts and statisticians, communications and PR gurus, compliance experts, and more. A particularly important role that thought leaders in the learning space are taking on is becoming a marketer of their learning and development programs. With so much thought and careful planning put into these programs, it is easy for those involved to forget that their target audience may not have the same awareness and understanding of these highly beneficial programs. Successful heads of development know that each learning strategy should include a plan for drumming up interest and support. These can include:

· Forming the right packaging for your program including creating value propositions and elevator pitches to catch employees’ attention

· Providing a sell sheet to the target audience that provides details about the program from how to execute it to what the benefits are

· Including key individuals in the program development to get them invested, provide credibility, and help generate excitement for it