Melissa Hui specializes in human-centered design and socio-cultural insights. Blending a background in interdisciplinary social sciences, strategic design, and foresight, she works with global clients to find solutions for vibrant workplace cultures and empowered talent. With over a decade in the tech sector, she's consulted for Global 2000, Fortune 500 teams and early-to-growth stage startups in advancing innovation and design thinking, digital transformation, and people experiences (employee, partner, customer). Based in San Francisco, she is the founder and principal at Context Leap, a people and culture development firm that delivers fresh perspectives and practical approaches to preparing organizations for the future. She was previously the Director of Customer Experience at Idean x Capgemini in their West Coast practice.