EX Impact 2020

February 26 - 28, 2020 | Crowne Plaza Downtown Orlando

Main Conference Day One: Thursday, 27th February 2020


8:00 am - 8:45 am REGISTRATION & BREAKFAST


Karen D. Weeks - VP of People, OrderGroove

Karen D. Weeks

VP of People

Change is so rapid today that leaders must do more than stay the course to create successful, performance driven teams. To achieve real employee engagement and radical business results, leaders need to be flexible and ready to adapt to the shifting needs of candidates and employees. Creating an environment for employees to perform includes both art and science. The art of engagement and employee empowerment starts with making 5 key leadershifts – setting the stage for authentic, purpose driven teams. The science is integrating analytics into the way leaders engage with individual team members to unlock discretionary performance. The result is engaged teams that crush our goals!


Steve Lowisz

Global Talent and Leadership Guru

9:45 am - 10:15 am CASE STUDY: How to Collect Data and Use it to Build a Perfect Employee Personas

Lydia Wu - Senior Manager, Talent Analytics, Panasonic
With all changes in the modern workforce, understanding the needs and deliver a more personalized employee experience for a lot of companies its equal to stay competitive in the job market. That's why building employee personas - representation group within the workforce of similar needs, experience and behavior, is so important and collecting the right data can be crucial. Learn in this session how to:

  • Use data to identify the most common pain points
  • Importance of demographic segmentation in your data analysis 
  • Use Employee Personas in workforce planning

Lydia Wu

Senior Manager, Talent Analytics

10:15 am - 10:45 am CASE STUDY How How to Create a Great Hiring Experience Using Talent Analytics

Trevor Teason - Head of Recruiting Analytics, Capital One
It's not a secret that the recruitment process has the highest impact on the revenue and profit margins. We frequently talk about the need for greater candidate experience, but how often do we analyze the losses that occur with a disillusioned candidate and its effect on company branding? Learn how Capital One increased its candidate acceptance rate by 15% using Talent Analytics.

  • Learn to analyze your hiring strategy: what is your companies needs 
  • Use data to build the candidate persona
  • Learn how to avoid “human” mistakes

Trevor Teason

Head of Recruiting Analytics
Capital One

10:45 am - 11:15 am Speed Networking and Morning Coffee Break

Speed networking is an opportunity for you to quickly and effectively get to know each other and your organizations. Bring your business cards!


11:15 am - 11:45 am “Redefying” the Beauty: Important of Social Responsibility in your Inclusion and Diversity Strategy

Crystal Andrews Banks - Director, Diversity & Inclusion, Ulta Beauty
Employee Engagement is an emotional response to how employees feel in the office, regarding their jobs and the company in general. Studies show that more and more of the workforce want to be part of a company that impacts the world around them. That is especially true of millennials. Social responsibility engages the total employee—in both work and life and that's why when we are talking about diversity and inclusion social responsibility goes beyond the workplace. Learn in this session how social responsibility can increase employee engagement and convert your employees into your best brand ambassadors.

  • One person matter: re-defining the meeting of diversity
  • Social Responsibility: where it starts?
  • Employee Engagement and Employee Branding: better together or apart?

Crystal Andrews Banks

Director, Diversity & Inclusion
Ulta Beauty

11:45 am - 12:15 pm The Business Case for Care

Reetu Sandhu - Manager, Limeade Institute
When employees feel their company authentically cares about them they are more engaged, stay longer and are more likely to recommend their workplace. But companies still rely on pay and perks to show employees their value, rather than addressing the root causes of employee disengagement, burnout and turnover. In this session you will:
  • Understand the business case for delivering employee care at scale
  • Share stories & best practices from the field
  • Leave with a framework for putting it into practice

Reetu Sandhu

Limeade Institute

Every existing company right now running employee surveys. But do we getting the right data and good results? Let's be honest, few employees enthusiastic about it and where is a lot of reasons behind it. First of all, we are so busy that they don't take time to fill in surveys. Secondly, some employees don't believe that surveys will protect their anonymity. And one of the most important - they don't believe it will change anything. Join our panel to discuss how you can improve your employee surveys ROI.


Patrick Boyle

Talent Analytics & Strategy Consultant
Dell Technologies


Reetu Sandhu

Limeade Institute


Alex J. Manfrediz

Partner, Culture & Engagement

12:45 pm - 1:45 pm NETWORKING LUNCHEON

1:45 pm - 2:00 pm CASE STUDY Linking the EX Strategy to Business Strategy and Defending Your EX Project

Moving from talking about improving the employee experience to starting the EX project can be a huge challenge. The main reason for this is the lack of support from business leadership. How do you connect your EX project to the business value and convince your leadership that investing in improving the experience will lead to productivity improvement and reduce HR costs in the long run? This session will give you some powerful tips on how to defend your EX project.

  • Learn how organizations work and the best practices for success
  • Understand and speak the language of the business
  • Learn that employees are the face of your organization to customers and use it to complete the business strategy

2:00 pm - 2:30 pm A Tale of The Friday Blues, why we don't believe in Work Life Balance at Organifi

Lisa Shields - Director, People & Culture, Organifi


Lisa Shields

Director, People & Culture

2:30 pm - 3:00 pm How to Engage Employees through Social Media Platforms and Transform Them into Your Company’s Best Brand Ambassadors

According to a Weber Shandwick survey, 98% of employees use at least one social media site for personal use, of which 50% readily post about their company. We live in the digital and social media era when everyone has access to social media and where the impact of your company’s reputation is only one click away. However, this also means that your employee can be engaged through social media and become the company’s best brand ambassadors. This session will discuss:

  • Using employee advocate channels to ensure you reach your internal audience and can extend and empower social outreach to potential employees and customers​
  • How to enable employees to generate positive exposure for the company​ by turning and allowing them to become brand ambassadors 
  • Recruiting executives to participate in the program to encourage others to participate 


3:30 pm - 4:00 pm How to Scale for Growth Without Sacrificing Your Team and Culture

Elizabeth Collins - Senor Director of Human Resources, HackerU
Within the last few years, we’ve seen that the millennials’ share of the workforce has increased dramatically.  With more baby boomers retiring each year, millennials are on track to make up 75% of the workforce by 2030 and continue to heavily influence employee engagement trends. Learn how to build the culture that will connect 5 different generations and help to grow the team.

  • Understand the importance of the team dynamic
  • Learn how to navigate through multigenerational differences
  • Take some notes on how building a great culture can scale the company’s growth

Elizabeth Collins

Senor Director of Human Resources

4:00 pm - 4:30 pm CASE STUDY “Pain Points” of Employee Engagement: How Poor Management Can Affect Retention Rates

With strong economies, jobs are easily available to them, and most employees today are open to quitting their current jobs in a moment’s notice if they are not happy. As per Tiny Pulse’s Employee Engagement Report of 2019, 43% of workers would be willing to leave their companies for just a 10% salary increase. One of the biggest "pain points" and the reason for quitting is poor management communication. The way employees are managed can directly affect their level of commitment to the organization. In this session, learn how to:

  • Teach your managers importance of setting the right and realistic goals and deliver on their promises
  • Flexible schedule and options give employees the feeling that they have an option to achieve some sort of work-life balance
  • Use the data to improve your employee engagement strategy

4:30 pm - 5:00 pm CASE STUDY How to Super Charge Your HR Strategy and Function with Automation to Support Your Company’s Rapid Growth

Fanny Krivoy - Creative Director, Analogous
A fast growing company can be an exciting place to work in for everyone. But at the same time, without the right HR strategy fast growth can complicate things. As your organization continues to grow, it’s important to find ways to harness automation so you can avoid time-consuming and costly manual processes that get even messier when there are hundreds of employees to keep track of. Learn what digital tools are available and how they can help you organize and automate entire HR processes. This session will teach you:

  • How to create the right recruitment strategy? 
  • How to build the right team? What to prioritize?  
  • How to connect companies business needs to talent pool 

Fanny Krivoy

Creative Director

5:00 pm - 5:00 pm END OF DAY ONE