Main Conference Day Two: Friday, 28th February 2020

8:00 am - 8:45 am REGISTRATION & BREAKFAST


9:00 am - 9:30 am How to Tell a Better Business Story

As companies collect more and more employee data many HR professionals aren’t sure how to tell the story to drive business insights. We will examine how HR can use a data-driven story to make real change within the organization to drive employee and customer engagement. Simple questions to ask:
-What do you want your audience to know?
-How do you want them to feel?
-What do you want them to do?

9:30 am - 10:00 am Moving your organization to a data-driven entity: Define your KPIs, Collect Data, and Share your Metrics

Before moving into predictive analysis, your organization requires clean data that can inform your future strategies. Helping your organization move in the right direction with data is also about ensuring employee buy-in. Employees can contribute to the growth and success of the organization by linking organizational strategy with individual performance improvement. 

  • Discover where data is located within your organization, and how to leverage data intelligence 
  • Find out how to overcome roadblocks to efficient data collection and analysis
  • Focus on data today to inform your intelligence of tomorrow

10:00 am - 10:30 am PANEL DISCUSSION: When HR Team Meets Analytics

When we talk about modern HR, we are talking about data driven business-driven equal partner. Unfortunately, it's not always the case. In a lot of companies HR role and HR analytics while not completely separated, still remain different units. 

Let's discuss how the analytics team can help advance HR business partners’ relationship with executive leadership. What they can do on a proactive basis to identify insights and trends about a business that an HR partner can use to “look around the corner” and present perspectives on ideas/human capital trends, that might not be readily apparent.

10:30 am - 11:00 am MORNING NETWORKING BREAK


11:00 am - 12:00 pm Becoming One of The Best by Being The Worst: How to Improve Your Glassdoor Reputation

Becky Magnotta - Founder and Lead Facilitator, Homestead Coaching and Consulting
We live in the era of social media. Nothing you do can stay hidden. In an instant, your employees are your best or worst friends. Imagine the day you discover that you have the worst ranking on Glassdoor. What should you do and how do you deal with this? In this session, learn how to overcome your "Glassdoor" reputation and take it to re-build your culture.

  • Get an understanding of what is your company culture and how you communicate it to your employees
  • Learn important of using social media tools to your advantage
  • Your employees are your best brand ambassadors: time to change the culture 

Becky Magnotta

Founder and Lead Facilitator
Homestead Coaching and Consulting

12:00 pm - 1:00 pm NETWORKING LUNCHEON

1:00 pm - 1:40 pm CASE STUDY Agile Fluency Model to Navigate a High Pace Environment

In order to adapt to changing conditions, we need to embrace the Agile mindset. In today’s business, being able to change fast is critical to success. However, not all companies know how to navigate in today’s modern environment. Agile helps to adapt HR projects to fast-changing conditions.

  • What are the steps to shift the traditional mindset to agile across the organization and produce meaningful change?
  • How changing to an agile mindset can prepare your business to any industry transformation
  • Get an understanding of how embedding agile can improve response to business decisions and boost employee engagement 

1:40 pm - 2:10 pm How to Build Your Culture Champion Program and Improve Your Employee Engagement

Margaret-Ellen Christensen - Global Manager of Employee Engagement, J2 Global
Creating an engaged workforce is critical to business success. Engaged employees positively impact retention, productivity, customer evaluations, profitability, and many other business results. While leading organizations are aware of the problem and are actively seeking solutions, many are not seeing a good return on their engagement investments. The main problem - they don't understand what their employees need. Learn how building a "Culture Champion Program" can help them to identify the "social" leaders within the company and work with them as representatives to improve the culture and employee satisfaction.

·  How to create and support a culture champion program within your organization
·  How it's easier than you think to stop hearing "thanks for the random cake..." and instead build local and global initiatives that actually resonate with your organization's microcultures  
·  Build community and connection, improve engagement, and spark inclusion and innovation by empowering your employees to lead the way in their own growth and development

Margaret-Ellen Christensen

Global Manager of Employee Engagement
J2 Global


2:30 pm - 3:30 pm Workshop. Storytelling for Employee Experience

Kevin Finke - Owner & Chief Storyteller Experience, Willow LLC
We all love stories. They impact our emotions, provoke a desire to do something. Marketing is successfully using a storytelling tool for a long time, but storytelling can positively impacting your employee’s engagement and experience as well. 
Learn in this workshop how storytelling can improve not only your brand image but also to be more attractive to potential hires.

  • What is the storytelling and why it’s so impactful
  • Identify personal stories to tell
  • Learn how to engage your employers with strategic storytelling 


Kevin Finke

Owner & Chief Storyteller Experience
Willow LLC

3:30 pm - 3:40 pm The Gentlemen’s Coaching Club: Making Space for Men to Foster Inclusion

Lori Muszynski - Inclusion Design Consultant, LoriMuszynski
In the age of #MeToo, #BlackLivesMatter, unhealthy masculinity and cancel culture, men can be unsure of their place at work. Driven by fear and shame, many men are leaning out rather than leaning in, working against the advancement of their colleagues and inclusive cultures. This session will show how to create healthy small-group spaces for men to explore their changing self-perception and new expectations, while processing demotivating shame into positive action.

Lori Muszynski

Inclusion Design Consultant