Jay strongly believes in realizing the potential of people for organizations to succeed. He co-founded Pulsifi to help people to truly understand themselves, and organizations to truly understand their people, by bringing the power of data and AI to the human resource practice. Before Pulsifi, he headed strategy at CtrlShift, the Southeast Asian pioneer that developed AI for digital marketing. When he was with The Boston Consulting Group, he worked closely with the leaders of large organizations in addressing their biggest challenges, mostly involving people. Prior to that, he was in venture capital at Infocomm Investments (now SGInnovate) and infocomm technology business development at International Enterprise Singapore (now part of Enterprise Singapore).
Jay completed the CFA program, and received his Master of Science in Industrial Engineering and Operations Research from the University of California, Berkeley, Management of Technology from the Haas School of Business, and Bachelor of Science in Electrical and Computer Engineering from Cornell University, on the Singapore Economic Development Board Scholarship. The undergraduate project he enjoyed the most was on the training of artificial neural networks, although AI was not as sexy back then!