Becki Cedrone

Director of Alumni & Community Marketing The Coca-Cola Company

Becki Cedrone has worked in the Coca-Cola system for over 18 years.

Currently, Becki holds the position of Director, Alumni & Community Marketing. She is tasked with developing the future alumni vision and strategy for the company. The future alumni community will foster connections – between current and former associates, the company, the brand, and broader communities. 

Another area of Becki’s responsibilities is managing the relationship with Coca-Cola’s long-standing philanthropic partners to build scale around their mission and provide impact within the community.  

Becki has held multiple positions during her tenure with Coca-Cola.  She started with Coca-Cola in the media department.  She then worked in marketing activation managing our creative agencies on package development and marketing initiatives with strategic partners such as Six Flags, Cleveland Cavaliers and the New York Yankees.  She has multi-channel shopper marketing experience handling several supermarket, drug and value customers.  Mostly recently Becki managed the relationship with a Top 5 Coca-Cola customer, Burger King. 

Becki relocated from Syracuse, NY to Atlanta in 2010 with Coca-Cola.  She spends her personal time giving back to the community and instilling that same quality in her two daughters; Olivia (16) and Natalie (14).


Check out the incredible speaker line-up to see who will be joining Becki.

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