All Access HREN 2023
February 07 - 08, 2023
| 100% Online
Day Two
10:30 am - 11:00 am
EST
Building employer brand and work culture to attract talent to your organization
Kurt Webster -
Director of Recruitment & Workforce Planning,
MaineGeneral Health
While things were different pre-pandemic, in a lot of ways they are not. What worked before, still works now. Having a strong company brand, a robust process and an understanding that interviews works both ways is critical in attracting talent that fits with the organization and its goals. Kurt Webster, Director of Recruitment & Workforce Planning at MaineGeneral Health will share why employer branding and company culture is key in attracting and retaining the best talent pool with focus on:
- Leveraging company brand and culture to attract candidates pre/during interview process.
- Understanding that on-site work isn’t something to apologize for – There is a reason people work together, and there are real benefits to it!
- Thoughts on culture change, mindset, engaging hiring managers, communications and setting up expectations in recruiting the perfect candidate.
11:00 am - 11:30 am
EST
Protecting your employees and company brand during employee layoffs
Erica Briody -
Former SVP, Global Talent Acquisition and Leadership Hiring,
REEF
Shifting economic landscapes ofter result in organizations laying off employees in response to the challenges in the market, whether that is Covid related, global competition or advancements in technology. Erica believes, layoffs are a short term gain and rarely help leadership achieve their goals. Cost savings are over-shadowed by reputational risk, negative publicity, loss of employee expertise, less discretionary effort lowering innovation which then directly impacts profits.
During this economic downturn, Erica Briody, Former SVP, Global Talent Acquisition and Leadership Hiring at REEF will share how can we handle the changing workforce requirements to ensure that if layoffs happen, the process feels fair and that the impacted employees have a cushioned landing with focus on:
- Protect your companies brand and reputation during layoffs
- Actively assist employees to transition out of a company with dignity and respect
- Re-engaging existing employees during times of transformation
