How Social Pressure Affects Healthy Behaviors
How Social Pressure Affects Healthy Behaviors and How Your Wellness Program Can Benefit
Peer pressure doesn’t end in high school. Research suggests that health behaviors are significantly influenced by social networks. For example, if one person in a small firm quits smoking, the likelihood that another colleague will also quit increases by 34%.
What does this mean for your organization? If you have or are contemplating a wellness program, social networking could be a powerful untapped resource for increasing its effectiveness.
In this webinar, you’ll:
- Learn about the behavioral science behind this phenomenon
- See results from a WebMD analysis on the impact of telephonic coaching on un-coached co-workers, including estimated cost savings from the secondary impact
- Explore strategies for leveraging social networking to enhance wellness initiatives
Register now and you’ll be entered in a drawing to win a copy of “Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives,” by Nicholas A. Christakis and James H. Fowler.
Presenters:
Scott Heimes
Sr. VP Marketing & Consumer Engagement
WebMD Health Services
