Brain science gives us a world that is strikingly different than we thought, one where our actions all too often produce the very opposite of what we intend. The feedback we give employees makes performance worse, rewards diminish motivation, and objectives cause us to lose sight of the long term.
At the same time, it teaches us how to anticipate the future, how to make better decisions, and how to influence other people to do what we want. The lessons of brain science have far reaching ramifications, but with immediate practical applications.
When you read Management Rewired, by Charles S. Jacobs, you'll discover how to leverage the mind to stop doing what doesn't work and start doing what does. You'll discover how to turn your company's weaknesses into strengths, how to improve the performance of your people, and how to use the power of ideas to increase your sales.
For the first time, we have hard scientific data to teach us how to improve business performance. Learn how you can profit from it.